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Comcast Notes Double Digit Ad Rate Surge For Fall TV Season: Reuters

Comcast Notes Double Digit Ad Rate Surge For Fall TV Season: Reuters

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Comcast Corp’s (NASDAQ: CMCSA) advertising rates and the ad inventory volume sold for the fall television season surged by double-digit percentages year-on-year, Reuters reports. The NBCUniversal parent sought sponsors for inventory, including the upcoming 2022 Winter Olympics and Super Bowl LVI in February.

...read full article on Benzinga

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